Rob Parkinson has over 35 years of experience in management communications — gained as a consultant, an instructor, a manager, an editor and a writer. He has specialized in briefings and correspondence for senior executives for 15 years, including six years as the editor for the Deputy Minister of Natural Resources, Government of Canada. While there, he designed the department's standards for briefing notes — bringing about substantial improvements in the quality of material prepared for the Minister and the Deputy Minister.

Rob has a B.A. from Trent University and an M.B.A. from the University of Ottawa.

Rob began to develop Writing for Results in 1978 while he was teaching business writing courses for employees of Bell Canada, Canada's largest telecommunications corporation. He has been refining and expanding it ever since. Rob has led successful workshops for managers, lawyers, policy analysts, technical specialists and administrative staff in diverse government and industry environments.